Have you met Frank?
Every now and then a brand comes along that proves marketing theory right. One of these brands is Frank… if you haven’t met Frank you need to. Frank is the sweet, sexy, kind, confident man missing from...
View ArticleThe Best Marketing Tips of 2014
We are almost a third of the way through 2014. It still amazes me how fast a year can go by, and highlights just how vital planning is. The things I have written down plans for have been done… the...
View ArticleWhy Image is Everything
We live in a visual world – text based marketing rarely works well any more (it still has it’s place in certain arenas). Especially not on Social Media. Don’t forget that you are trying to target...
View ArticleThe Danger of Beautiful Images
Such a large proportion of marketing efforts are visually based and this means that we all need images, and lots of them. This is easy for the professional photographer or the graphic designer, but for...
View ArticleLet Me Take A Selfie
You may be wondering how Selfies and Marketing could possibly have anything in common, but I assure you there is and if you aren’t taking advantage of the phenomenon then you are missing out....
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